🦄 President ABH

1,300 posts 1,307,384 followers 110 following



All colors are the friends of their neighbors and the lovers of their opposites

Marc Chagall


Highlighter is sunlight in a compact #ABHxAmrezy





🌵Hilltop 💄”Bittersweet” by @anastasiabeverlyhills


‪BTS swipe left I’m set today for Liquid Glow shade extensions which are launching in July 🔥 early access peak 😛‬ Farhiya is wearing “Patina” Liquid Glow & Malt liquid Lipstick with Clear gloss on top
LaPorcshia is wearing “Penny” Liquid Glow in lids & “Rose Gold” 2 mixed with Toffe gloss on lips @kingmalimagic killing it per usual



😱 I don’t know what I did to deserve this honor
In this clip @oprah is blessing me with a surreal moment & compliment. Humbled is an understatement, I could feel myself turning crimson from the moment that camera turned to me
Thank you 👑#oprahforpresident2020🇺🇸


The PR Kit! I can’t ever stop staring at it.

Photo by @mspaynter
The highlighter is so gorgeous, and the mirror\phone case just make it all so eye catching and beautiful!
Merch flash sale coming very soon, for the mirror and phone case. It will be a “keep your 👀 open for the announcement because they will be gone really fast” flash sale on our website 🗣️ #ABHxAmrezy


I get so excited during shoots 😂 on set today for Dream (coming this summer) along with new nude lipsticks 😛

@rokaelbeauty killed the makeup 🔥on @rasikanavare



Powder Bronzer is launching tomorrow 😀 6 shades, all matte
Launching on our website tomorrow (no time to avoid gridlock)
In stores after March 10th 😂Brent is clearly stoked


👯‍♀️ @alyssamarieartistry


Another look using the @anastasiabeverlyhills SOFT GLAM palette 💗Launching February 14th on the Anastasia website US & UK Sites 💗March 6th online with all US retailers 💗US in store launches roll out after March 10th 💗For other international sites/stores reach out locally for exact dates 🤗

Model @theravenlyn 👯‍♀️she’s so sweet & obviously beautiful
MUA @dressyourface ✨
Styling @xavierlebron
Photo @brianziff
Hair @sienree
#ABHsoftglam #anastasiabeverlyhills



🔥 These looks are everything.
New Soft Glam campaign, get ready I have a lot coming
Launching February 14th
MUA @dressyourface ✨You killed it 🔥
Model 💗 @rasikanavare
Photo @brianziff
Styling @xavierlebron
Hair @sienree




👄 Trust Issues liquid lipstick is still a go to for me 🙂 #anastasiabeverlyhills



Campaign BTS
The flower wall set up was my absolute favorite 👌🏼 Swipe left ⬅️ ⭐️ Thank you @jadorelesfleurs for building this gorgeous flower wall on set! ⭐️ Live footage from the monitor while she’s doing her thing. She’s a pro in front of the lens ⭐️Stylist @xavierlebron
He killed the shoot 🔥 ⭐️ Diamond floor set up. This was a last minute idea & I want to thank @awesomeshorts for taking the lead as he always does and showing up with a bag of crystals to set & handling that set-up like a champ 🙌🏻 ⭐️ Before our model steps in the shot, we need a stand in for lighting and framing! @jairobrito805 is Amra’s stand in 😂😂 made sure to drop the dress she wore over him too. He’s gonna kill me for this

#ABHXAMREZY #anastasiabeverlyhills


I’m so happy to see the amazing feedback from all of you for the #ABHXAMREZY PR Box I had a lot of fun with this one & it’s incredibly rewarding to receive positive reinforcement 🙏🏼 We are 100% doing giveaways for this PR box, working on giveaway details as we speak. 🤗 Good luck & love you guys


Relaxing 🔸 @luigihonorat



Set life ⭐️ BTS from the @amrezy campaign. This day was so much fun. Have any of you put two and two together about my earlier post about Erte’ 😛
#ABHXAMREZY #shewillholdaposeforyears


$7500 on a Saint Laurent jacket 👄Requiem Liquid Lipstick



I had the best time working on this campaign with @amrezy
The star set was so fitting for Amra, and ties in with the compact perfect.

A huge thanks to @dressyourface for slaying Makeup & Hair for the shoot, you’re Wonder Woman.
@xavierlebron For the perfect styling choices
As usual it takes a creative village to create an awesome project & I couldn’t do any of this without the best crew 🙌🏻
@awesomeshorts @jairobrito805 @danpalooza & the amazing editing team for killing it with the videos that you’ve seen & more to come
@brent_kim @hellodentist


Yay we can finally breathe 😫the suspense was real for this drop @anastasiabeverlyhills @amrezy launching 2/14/18



What’s this all about? ✨2/14/18✨ 🎶 ParallaxScroll - Obscure




He who jumps may fall, but he may also fly.

It’s time to jump.




On set today for @anastasiabeverlyhills
Soft Glam Palette 🎉 the vibe today is bridal Glam 😊 BTS on my story and Snapchat
This beauty is @rubinadyan


Star Struck 🌟 by Erte’

I draw inspiration from so many places, it really depends on the subject.
Erte’ has inspired me since I can remember. I’m sure my love for him started while staring at his work on my mother’s walls. He embodied everything good about drama & extravagance with his designs.
This piece in particular is timeless.
You can never dull a Star’s shine 🌟


😪 Soft Glam was leaked, like everything else we launch nowadays.
Here she is 😍😩 so proud of this palette. I wanted to create a neutral palette that is a go-to for anyone, transitions beautifully from day to night, and is a dream for MUA’s with a bridal clientele.

I made this palette for my mom @anastasiabeverlyhills
She is a neutrals 👑 and likes what she likes. I’ve been staring at the same hues of shadows in her makeup drawers since I was little.
In truth it’s not just for her, it’s for everyone that loves this color story & wants shadows that melt on your skin and are packed with pigment.
I created 7 new shades, used 3 from MR & incorporated my moms favorite ABH single shades which happen to be nudes Sienna & Orange Soda.
There’s also Noir, because some of my favorite bridal makeup is a cat eye using mostly shadow that some of my favorite MUA’s create
My philosophy on using existing single shades of those that are in a palette is this; if I can create a brand new shadow that isn’t in the line wonderful, however if some of the shades that work within the configuration are close enough to be an existing shadow, I’m not naming the new one something else and making you purchase a shadow that you can’t find as a single should you hit pan. Fair is fair & beloved shadows especially neutrals don’t exactly go out of style.
I have so much campaign stuff to show you late February, but for now, here she is

I just uploaded swatches on my story. They’re rushed & done while upset so don’t judge the sloppiness


2018 I’m so ready 🔥 This is for Soft Glam


On set with my extended glam family @brianziff @dressyourface @xavierlebron @sienree @theravenlyn @rasikanavare